Since the start of the COVID-19 pandemic and its associated quarantine, many people around the country have reconsidered the methods of transportation in the places they live, especially in the major cities such as Boston and New York City. With cars being a sub-optimal option for the urban dweller and public transit posing a risk of exposure, many people went out and bought a bike to navigate the city. Local bike shops around the country experienced increased demand for bikes and the services needed to keep them in good condition, but with disruptions to supply chains also caused by COVID-19 restrictions, bikes and parts became harder to obtain, with some waitlists extending to June 2023 [1].
Community Bike Supply, a local bike shop located in the South End of Boston, Massachusetts, has been in service for nearly half a century and has weathered the effects of the pandemic. Speaking to the owner, Rich Coombs, and his family members who help him run the shop, I got to get a firsthand account of how the pandemic affected the shop. Due to the parts and bike shortages, Tish “T” Coombs told me that the shop was kept afloat by their repair revenue, giving an estimate of about 65% of the money coming from repairs versus 35% for actual sales.
Recently, as of writing, supplies have started to ease back into the supply chain, but it is still nowhere near pre-pandemic levels. Tish said that she sold her bike during the pandemic and has been wanting to purchase another one, but the wait for it is too long currently.
Sales of parts that do come into the shop have become more difficult as well, as explained to me by Phil Coombs. With more people shopping online nowadays, it is more difficult to run brick and mortar stores, especially when online prices are even more competitive than ever. Phil told me that sometimes prices on Amazon are below that of even distributor prices, and that is even before the retail markup for the shop.
As a small shop, Community never advertised much, relying on consistent, loyal customers and word of mouth to get the shop known. Being around for so long, many customers have spread good words about the shop, mainly regarding the great service and lively atmosphere of the shop.
With a laid-back attitude when not hard at work fixing bikes or selling parts, the atmosphere was inviting and never too overwhelming, mainly due to the personalities found in the shop. Everyone was willing to pitch in to help a customer with anything they needed, from the most complex of repairs down to helping customers browse the store, all while maintaining smiles.
The family-owned business features a tight-knit group of mechanics, not afraid to poke light fun at each other. They love to show off cool bikes around the shop, whether it be the newest and greatest or an old rare classic.
As with many shops, as time goes on, life influences the bottom line. Not only is there more competition within the retail space, especially from online retailers, but as Rich and his family get older, they are mulling retirement and wondering about the future of the shop, but with strong support from the community around them, their near future appears strong.